What is an Inside Sales Representative (ISR)?
If you’ve ever found yourself wondering… “What’s the difference between an ISR and an OSR?” We get it. There’s confusion and overlap between various sales titles used at different organizations. What’s more, titles are often changing and adapting to industry trends.
The fast-growing, competitive nature of the SaaS industry has created an environment where new titles are needed to accommodate for completely new positions. What’s more, (slightly) different titles – à la Sales Development Rep vs. Business Development Rep – are created to sound more relevant, modern, and in line with company values and culture.
If you’re new to all this sales jargon, look no further! We’ve got you covered. Keep reading to find out exactly what an inside sales representative does, average salary for ISRs, career outlook, and available ISR jobs.
In sales, the acronym ISR usually stands for Inside Sales Representative. ISRs are sales closers that work to sell their company’s product or service and ultimately expand business growth.
Inside Sales Representative Job Description
It may seem that the job of an inside sales representative is easier than that of an outbound sales rep. After all, the leads that come across the desk of an inside sales representative are already almost ready to buy! Unfortunately, it’s not always that easy.
What does an Inside Sales Representative do?
Inside sales representatives are constantly talking to prospective clients about their company’s product or service, and how it can add value to that person’s life and/or work. The main job of an inside sales representative is to close sales by building lasting relationships with clients and prospects. Because of this, they often have revenue quotas to hit each month that are directly tied to the company’s bottom line.
These sales closers often handle the lion’s share of objections from potential buyers, who are naturally vetting the product and making sure it will actually meet their needs. Price is often an objection that comes up in conversations with sales executives. We’ve compiled 9 ways to overcome this all too common sales objection.
In addition to being prepared to counter objections about price, it’s important for sales closers to have a robust understanding of their competitors – and how they stack up against them. Questions like “What makes your brand better than X company?” or “How does your product compare to the competition?” are common to hear. A good answer to one of these questions can make or break the sale.
Inside Sales Representative Salary
Inside sales representatives make an average of $61,673 per year in base pay in the US, with an average additional $11,000 or more per year from performance-based compensation (source: Indeed). Salary varies depending on the size of the company and the location.
ISR Career Outlook
With the abundance of automation, software, and online marketing tools available on the market today, it may be worth wondering if sales positions will still be growing in a few years.
If you’re looking to grow your career in the sales industry, don’t worry – as the market outlook for inside sales representatives is positive! 5% growth is projected for sales closer positions, including inside sales representative positions, through 2028 (source: Zippia).
Inside Sales Representative Jobs
Looking for available ISR jobs? Here are a few resources to help your search:
- Inside Sales Representative Jobs on LinkedIn
- Inside Sales Representative Jobs on Indeed
- Inside Sales Representative Jobs on Glassdoor
Which sales role is right for me?
The right sales role for you depends on your experience and expertise, but sales can be a good industry to get your start if you are entering the job market for the first time!
Some key characteristics of great sales and customer support professionals include:
- Excellent interpersonal skills
- Great communicators
- Passion for what they are selling
- Willingness to roll up their sleeves and get the job done
- No fear calling and following-up with potential clients
- Positive attitude
- Creative and passionate about helping others
- Ability to multi-task across different platforms and forms of communication
- Ability to work well under pressure and with a team
Does this sound like you? Kixie is hiring, and we’d love to hear from you! We are looking for jovial, hard-working colleagues to share our journey as we change the landscape of business telephony.
