Articles – Page 4

Business Text Messaging: How to Get Started with SMS for Your Company

What Is Business Text Messaging? Why Business Text Messaging Matters How Does Business Text Messaging Work? Getting Started with Business

How AI Sales Coaching and Conversation Intelligence Helps Sales Teams Reach Their Full Potential

In today’s competitive sales landscape, leveraging advanced technology is essential for staying ahead. But how can sales teams truly maximize

How To Boost Sales Performance With Conversation Intelligence

Sales teams that rely on phone calls and video meetings to nurture prospects and close deals know that what you

SMS Marketing Automation: What It Is and How to Use It for Your Business

SMS marketing automation is an underutilized tool that can help businesses of all sizes generate more leads and close more

Why Spoofed Phone Numbers Will Make You Lose Sales

Phone calls remain an important tool for businesses when it comes to their B2B sales efforts. By calling their prospects,

What is a Product Qualified Lead (PQL)?

In the traditional sales and marketing funnel, leads were primarily qualified based on demographic or company-related data. However, the evolution

What is Monthly Recurring Revenue (MRR)?

1. What is Monthly Recurring Revenue (MRR)? Monthly Recurring Revenue (MRR) is the predictable revenue a business can expect to

What is the BANT Framework in Sales?

In the world of sales, understanding and qualifying prospects efficiently is crucial. One effective method is the BANT framework, which

5 Lead-Nurturing Strategies to Increase Sales

Let’s get one thing straight: not all leads are the same. Some are still learning more about your business, while

What is Customer Acquisition Cost (CAC)? Definition and Formula

For businesses, acquiring new customers is a crucial aspect of growth and profitability. However, it can be an expensive endeavor,

5 Most Effective Sales Voicemail Scripts

Should Sales Voicemail Messages Be Scripted? What Makes a Good Sales Voicemail Script? Effective Sales Voicemail Script Examples Over 97%

What is Annual Contract Value (ACV) and How Do I Calculate It?

As the software-as-a-service (SaaS) industry continues to grow, businesses are constantly looking for ways to measure and optimize their subscription-based

What is CRM-Based Inbound Call Routing? Definition and Use Cases

In today’s business landscape, customer service is one of the most critical components of B2B sales. Companies must provide top-notch

What Is Sales Velocity and How Do I Calculate It?

Sales velocity is a crucial metric for businesses looking to understand the efficiency and effectiveness of their sales process. By

5 Tips for Making a Great Sales Call

At the core of sales lies the outbound phone call – the critical touchpoint between sellers and potential customers. Despite

What Is Customer Lifetime Value (CLV) And How Do I Calculate It?

Table of Contents Definition and Importance of Customer Lifetime Value Customer Lifetime Value: Calculation Methods Customer Lifetime Value: Industry Benchmarks

What Is Sales Performance Management And How Does It Work?

As your business strives to achieve its objectives, operational efficiency can make or break its success. This is when sales

What Is Customer Effort Score (CES)? Definition And Calculation

In today’s competitive business landscape, customer loyalty hinges not just on the quality of products or services but significantly on

What Is Annual Recurring Revenue (ARR)? Definition And Examples

Table of Contents What is ARR and Why It Matters Industry Benchmarks for ARR ARR Trends in the SaaS Industry

Is Your MQL To SQL Conversion Rate Competitive?

In the fast-paced world of sales and marketing, the ability to effectively generate and qualify leads is essential for achieving

Seal The Deal: Essential Real Estate Lead Follow Up Tactics For Agents

Attention, all real estate agents! We all know that generating leads is only half the battle and the true art

The Golden Rules For Effective Lead Follow-Up and Conversion

Welcome to the sales and marketing realm, where generating leads is just the tip of the iceberg! With most companies

How To Follow Up On A Forgotten Sales Lead

Forgotten sales leads are a common problem in the sales world. These are potential customers who have expressed interest in

How To Maximize Your B2B Inbound Leads With Follow-Up Automation

Are you ready to maximize the potential of your B2B inbound leads? Businesses that use follow-up automation in their lead

How to Use HubSpot Workflows for Automatic Lead Follow Up

If you’re a sales professional, you know how important it is to follow up with your leads as quickly as